It has been a tough few weeks. We are going through a reorganization at work, and some friends and colleagues have been let go. It is a lot to process. Reorgs are never fun, but they are a part of life, and the emotions that follow, such as anger, sadness, frustration, and confusion, are all normal. Honestly, they might even be necessary.
But how do you keep going? How do you do your job when all of those feelings are still sitting with you?
My Personal Struggle
My experience with this round of changes feels different. I have been through several reorganizations over the last few years. When I worked in another role at the same company, things felt relatively steady with not many surprises.
That changed when I moved into marketing. Suddenly, it felt like one shift after another. Our GM left. Then my marketing manager left. Still, I hung on. I got a new manager, someone I already knew, which helped, and my job remained mostly consistent.
Then things changed again. I got another new manager, and my role shifted significantly. I was not doing what I was originally hired for, but I tried to stay open-minded. Learn new things. Adapt.
Then came a rebrand. It took time, energy, and collaboration. It needed to be done, and we got through it. But soon after, another reorg appeared. My manager was suddenly stretched thin, and naturally, I was stretched thin too.
I kept trying to learn and grow through it. Maybe I did, a little. But most days felt like putting out small fires mixed with the occasional sale, a new product, or a new promotion. It all felt scattered and without much direction.
Then another reorg brought in new leadership, and my manager eventually moved on as well. Again, I told myself to go with the flow. I joined a small team working across three brands, and for the first time in a while, I felt hopeful. It seemed like we were gaining traction. I felt like I might finally be learning something meaningful.
And then the big shakeup hit.
This time it was not just a reorg. It was a complete shift. We were no longer operating as a separate company but were gradually being folded into our parent organization. Layoffs followed. Transition plans multiplied. Everyone was juggling new responsibilities while still trying to finish the old ones. It has been a lot.
It is hard to say goodbye to people and teams who meant so much, people who cared deeply about the products, the customers, and the work itself.
Where Do We Go From Here?
One thing I have learned is to embrace not only the change but also the emotions that come with it. It is okay to feel angry that this is happening. It is okay to feel sad watching teams dissolve. It is okay to be confused about the shifting priorities and frustrated when the bigger vision is not clear yet.
All of that is human.
So for now, I am continuing forward, one step at a time. I am trying to do what is right, what is needed, and what I can control. Whatever form that takes next.